Service · Media Databases

Media Database

We build databases of online publications tailored to your task. The publisher list comes from Google News: more than 100,000 national, regional, and trade media outlets. For every publication you get topics, traffic, social profiles, and general newsroom contacts. A ready-to-use database for PR outreach and media planning: as a file, via API, or in a web interface.

100,000+ publishers in the database publisher list from Google News sample database free
Media Database
who it's for

Who Needs a Media Database

A fresh database of publications saves weeks of manual research. Live newsroom contacts improve the deliverability of PR outreach.

PR specialists and agencies

Send press releases to working newsroom addresses. A fresh database for every project instead of outdated directories.

Marketing and media buying

Shortlist outlets for placements by topic, region, traffic, and audience interest.

Startups and brands

Get media coverage without an agency: relevant niche publications with newsroom contacts.

Media market analysts

The structure of the media landscape by niche and region: who writes, about what, and for which audience.

Content distribution services

Populate outlet catalogs with up-to-date publication data.

engagement models

Ways to Work with the Media Database

Three formats to fit the task: a one-time export, scheduled data delivery, or a custom solution. Pricing depends on your topics, volume, and update frequency. You get a quote before we start.

One-time export
Base

Build the media database once: for a campaign, a study, or a launch.

  • One or several data sources
  • Fields mapped to your structure
  • Export to CSV, Excel, JSON, XML
  • Data cleaning and validation
Custom solution
Custom

Turnkey data as a service: API access, DaaS, or a ready-made interface, dozens of sources, and an SLA.

  • API access, DaaS, or web interface
  • Dozens to hundreds of sources
  • SLA for timelines and quality
  • Integration with your systems
transparent pricing

How Pricing Works

How much does a media database cost? The price is built from clear factors, from the number of publications to the delivery format. We send a quote and a sample database before work starts.

Number of sources
How many Google News sections, directories, and rankings need to be covered.
Data volume
The number of publications, fields, and regions in the export.
Update frequency
One-time, monthly, or weekly: the more often contacts are re-verified, the higher the workload.
Source complexity
Dynamic pages, non-standard contact sections, and anti-bot protection.
Delivery format
A file, a refreshing feed, an API, or a ready-made web interface.
Extra processing
Email validation, deduplication, tagging by publication type and topic.

Priced for your task

Describe your topics, regions, and required fields, and we'll come back with a cost estimate, timeline, and a sample database within one business day.

projects from $150

What a Media Database Is

A media database is a structured list of online publications with newsroom contacts. We build each database for a specific task: press release distribution, media planning, outlet research, or media landscape analysis.

Who uses a database like this? PR managers, marketers, social media specialists, and analysts. Without it, contacts get hunted down by hand: asking colleagues, digging through publication websites. A company's PR team spends weeks on that.

What's inside each record:

  • publication names, domains, and types: national, regional, trade, blog-style media;
  • topics, sections, region, and language;
  • traffic: how many people read the publication each month;
  • general newsroom contacts: an email for press releases and a contact form;
  • links to the publication's social media pages;
  • citation metrics and an internal outlet rating.

We enrich every record with activity data: how often new material comes out. The depth of information depends on the niche. Every vertical has its own patterns: in some, trade portals set the tone; in others, blog-style media do.

Where the Publisher List Comes From: Google News

We monitor Google News data, and the publisher list comes straight from there. The database holds more than 100,000 online publications worldwide that publish news regularly.

What that gives you:

  • the list contains active publications, not abandoned domains;
  • you learn about new publications in your niche without manual research;
  • coverage runs from national media to niche trade portals;
  • publication information is kept current, and contact changes are tracked.

A note on scope: we monitor online media only. Online editions of newspapers and magazines are included as regular online publications. Print newspapers and magazines without a website, radio stations, and offline newsrooms are not included.

Sending a Press Release to the Database

Working with journalists is built on relevance. An email to an off-topic newsroom goes straight to the trash. A pitch on a subject the publication actually covers works far more often. The topics an outlet cares about are visible in its sections.

How the database fits into your workflow:

  • you segment publications by topic and region;
  • you load the selection into your email platform or a PR tool like Prowly or Muck Rack;
  • your PR manager sends the press release from their own address;
  • replies from newsrooms come directly to you.

A note on scope: distribution itself is not part of the service. We prepare the data; your team handles the sending. We match the format to your email platform's requirements and adapt the field structure for import into your tools.

The database frees your PR manager's time for writing and pitching. Scheduled delivery is available: the update cadence is configured to fit the task, weekly or monthly. The web interface comes in handy when several users work with the database. That way the database becomes part of your CRM, and every conversation with a newsroom starts from the right address.

Media Outlets on Social Networks

Online publications live beyond their websites. Most readers open the news on their phones. Large publications run mobile apps, pages on every social network, messenger channels, and more. That's where they promote content and talk to readers.

That's why the database includes links to publications' official accounts. They help you gauge reach and choose outlets for pitches.

A note on scope: we don't collect posts, reach, or comment counts on social networks. Brand mentions on social media are tracked by mention monitoring.

What Else We Do

The media database covers collecting data about publications. Adjacent tasks are covered by separate services:

  • brand mentions and every press placement are tracked by media monitoring;
  • article texts and news streams are collected by news scraping: published articles are not part of the database;
  • posts and mentions on social networks are caught by mention monitoring;
  • organizations with business details and phone numbers are collected by company databases;
  • addresses from websites and directories are harvested by email scraping;
  • distribution and pitching stay with your PR team or email platform.

We don't yet provide journalists' personal contacts. The database contains general newsroom contacts only: the press release address, the general inbox, the contact form, and a phone number if the publication has published one.

We've been collecting data on companies, markets, and media since 2015. Before you commit, we'll send a free sample database for your topic. A project manager replies within one business day.

why us

Why Clients Trust Us with Media Databases

We've been collecting data for marketing and PR since 2015. A media database is only valuable when the contacts are live and the publications are active.

01
Fresh data

The database is built at the moment you order. We check the publisher list against Google News, not last year's directory.

02
Live contacts

Every email is validated. Dead publications and abandoned domains are filtered out.

03
Precise segmentation

Topic, region, publication type, traffic: a selection tailored to a specific campaign.

04
Metrics included

Traffic and citation metrics in every record. Prioritize outlets by expected impact.

05
Convenient formats

File, feed, API, or web interface. The database is ready to drop straight into your email system.

06
Transparency

A quote and a sample database before we start, a contract, and clear pricing with no hidden fees.

how we work

How We Build a Media Database: The Process

A transparent process: a quote and a sample database before work starts. No hidden rates, no surprises.

step 1

Request

Describe your topics, regions, and required fields. A short task description is enough.

step 2

Test and quote

We scout the niche using Google News data, estimate volume and timing, and send a free sample database.

step 3

Collection and verification

We gather online publications, enrich them with metrics, validate contacts, and merge duplicates.

step 4

Delivery

File, feed, API, or web interface. With scheduled delivery, we track quality and changes.

deliverables

What You Get

The result is not an outdated directory but a fresh database of online publications with verified contacts, built for your task.

Structured database

Publications with contacts and metrics: CSV, Excel, JSON, or XML mapped to your structure.

Refreshing feed

The database is updated on a schedule. You're the first to know about new publications.

API access

Publication data delivered straight into your outreach tools and CRM.

Web interface

A workspace with topic and region filters, search, and export. Users work with the database without downloads.

Cleaning and enrichment

Email validation, duplicate merging, traffic and citation metrics.

Support and guarantee

We monitor database quality, refresh contacts, and add publications as your needs grow.

related services

What Else We Can Do

A media database covers only part of PR and analytics work. We'll build and configure the adjacent capabilities for you.

questions and answers

Media Database FAQ

If you don't see the answer you need, send a request: we reply within one business day.

Where do you get newsroom contacts?

From the contact and press pages of the publications themselves, from open directories, and from media kits. We collect publicly available information only. Every email is validated before delivery.

How much does a media database cost?

Projects start at $150. The final price depends on the number of publications, the field set, update frequency, and extra processing (see the factor breakdown above). We send an exact quote and a sample database free of charge before work starts.

How is your database better than off-the-shelf directories?

Directories go stale the moment they're published: publications shut down, contacts change. A purchased file sits somewhere on a shared drive quietly losing accuracy. We build the database at the moment you order, to your criteria, check the publisher list against Google News, and validate every contact before delivery.

How fast can you build the database?

A sample within 1–3 business days. A full database for one niche and country usually takes 3–10 business days. Timing depends on coverage and the field set. If your company is entering several markets at once, we build the country databases in parallel.

Which media outlets are included?

Online publications from the Google News index: national and regional media, trade portals, and online editions of newspapers and magazines. We monitor Google News data, and the publisher list comes straight from there: more than 100,000 publishers in total. Print newspapers and magazines without an online edition, radio stations, and offline newsrooms are not included.

What format do you deliver the database in?

A file (CSV, Excel, JSON, XML), a refreshing feed, API access, or a web interface with filters and export: users work with the database without downloads. UTF-8 encoding, so accented characters and any special symbols in publication names display correctly. We match the field structure to your outreach tool.

Does the database include publications' social media?

Yes. Links to publications' official social media pages are part of the export. We don't collect the posts themselves, reach, or comment counts: brand mentions on social media are tracked by mention monitoring.

Do you send press releases?

No. Distribution is not part of the service: we prepare the data. You load the database into your email platform or a PR tool like Prowly or Muck Rack, and emails go out from your address. We'll adapt the field structure for import.

Do you provide journalists' personal contacts?

Not yet. The database contains general newsroom contacts: the press release address, the general inbox, the contact form, and a phone number if the publication has published one. We don't provide personal addresses of journalists or editors.

Can I track articles published by outlets in the database?

Those are adjacent services. Brand mentions and every published piece are captured by media monitoring. Article texts and news streams are collected by news scraping.

contact us

Need a media database? We'll send a sample

Tell us your topics, regions, and required fields. A project manager will come back with a quote and a sample database within one business day.

Emailorder@scraping.pro
LocationsGeorgia · Hong Kong

We reply within one business day.