46%
JSON-LD structured data
31,480 / 68,315
50%
Open Graph
34,142 / 68,315
44%
Twitter card
30,305 / 68,315
10%
Microdata
6,819 / 68,315
Schema.org types
- 1 WebSite 32% 21,716
- 2 Organization 32% 21,552
- 3 SearchAction 23% 15,375
- 4 WebPage 16% 11,211
- 5 ListItem 13% 9,212
- 6 BreadcrumbList 12% 8,360
- 7 PostalAddress 11% 7,363
- 8 ReadAction 7.2% 4,899
- 9 ImageObject 5.4% 3,687
- 10 Question 3.4% 2,338
- 11 FAQPage 3.4% 2,331
- 12 CollectionPage 3.1% 2,119
- 13 Person 2.9% 2,001
- 14 NewsMediaOrganization 2.9% 1,960
- 15 Offer 2.6% 1,781
- 16 SoftwareApplication 2.4% 1,645
- 17 ItemList 2.3% 1,594
- 18 AggregateRating 2.3% 1,590
- 19 Article 1.5% 1,009
- 20 Brand 1.4% 950
- 21 Corporation 1.3% 888
- 22 SiteNavigationElement 1.1% 769
- 23 LocalBusiness 0.8% 556
- 24 Product 0.8% 555
- 25 VideoObject 0.8% 539
Share of 68,315 sites in the sample.
By market
| Metric | Global | United Kingdom | Netherlands | Italy | Spain | Japan | Latin America |
|---|---|---|---|---|---|---|---|
| JSON-LD structured data | 46% | 56% | 56% | 56% | 57% | 30% | 47% |
| Microdata | 10% | 11% | 11% | 17% | 19% | 4.9% | 12% |
| Open Graph | 50% | 45% | 42% | 46% | 46% | 57% | 48% |
| Twitter card | 44% | 48% | 43% | 44% | 41% | 43% | 44% |
Twitter card types
- 1 summary_large_image 35% 24,115
- 2 summary 8.8% 6,020
- 3 app 0.1% 83
- 4 photo <0.1% 36
- 5 Summary <0.1% 27
Share of 68,315 sites in the sample.
Our crawler: 68,769 sites · Global · updated Oct 23, 2026 · Methodology
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