56%
Title 31–70 characters
38,018 / 68,315
81%
Meta description
55,412 / 68,315
54%
Exactly one H1
36,572 / 68,315
65%
Canonical link
44,483 / 68,315
Title length
Characters · Share of 68,315 sites in the sample.
By market
| Metric | Global | United Kingdom | Netherlands | Italy | Spain | Japan | Latin America |
|---|---|---|---|---|---|---|---|
| Title 31–70 characters | 56% | 61% | 60% | 58% | 62% | 28% | 53% |
| Meta description | 81% | 81% | 81% | 80% | 81% | 85% | 73% |
| Exactly one H1 | 54% | 60% | 58% | 50% | 58% | 58% | 44% |
| Canonical link | 65% | 74% | 69% | 71% | 72% | 50% | 66% |
| lang attribute | 86% | 90% | 91% | 91% | 92% | 86% | 89% |
| Mobile viewport | 91% | 93% | 93% | 92% | 94% | 84% | 93% |
| Open Graph | 50% | 45% | 42% | 46% | 46% | 57% | 48% |
| JSON-LD structured data | 46% | 56% | 56% | 56% | 57% | 30% | 47% |
| hreflang links | 22% | 16% | 26% | 28% | 36% | 7.9% | 10% |
| Homepage noindex | 1.6% | 2.2% | 1.7% | 2.6% | 1.2% | 1.8% | 1.4% |
| Favicon | 85% | 87% | 85% | 90% | 90% | 77% | 87% |
Meta description length
Characters · Share of 55,412 sites in the sample.
H1 headings on the homepage
- 1 One H1 54% 36,572
- 2 No H1 34% 23,162
- 3 Three or more 6.9% 4,719
- 4 Two H1 5.7% 3,862
Share of 68,315 sites in the sample.
Page languages
- 1 English 55% 37,592
- 2 Russian 3.9% 2,680
- 3 German 3.3% 2,244
- 4 Spanish 3.2% 2,185
- 5 Japanese 2.8% 1,901
- 6 French 2.1% 1,409
- 7 Portuguese 2% 1,396
- 8 Chinese 1.8% 1,212
- 9 Italian 1.2% 786
- 10 Polish 0.9% 642
- 11 Dutch 0.9% 602
- 12 Indonesian 0.7% 503
Share of 68,315 sites in the sample.
Our crawler: 68,769 sites · Global · updated Oct 23, 2026 · Methodology
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