What is Web Scraping?

web scraping

Web scraping (a.k.a. web data mining, web data processing, web data extraction, web content extraction, web harvesting, web screen scraping, web crawling, web ripping, web content extraction, etc.) is a process of extracting useful information from the web. more…

Search term correlations for business intelligence

In the previous post I’ve shown the way to apply website traffic data (time series) in order to find any correlation with organic search queries from the Google database in time span. Here I want to show two more features of Google Correlate: (1) finding search terms that have a pattern of activity over time similar to the custom query and (2) finding query terms whose popularity over time matches any shape you draw. Those features provide some insights into search traffic optimization and might be a support tool for Google Webmaster Tools.

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